{"product_id":"crisis-communication-template","title":"Crisis Communication Template","description":"\u003cdiv\u003eA crisis communications director who has led rapid-response messaging through data breaches, layoffs, executive departures, and viral incidents — preserving stakeholder trust when silence or misstep costs millions.\u003c\/div\u003e\u003cdiv\u003e\u003c\/div\u003e\u003cdiv\u003e\u003cstrong\u003eWhat you get:\u003c\/strong\u003e\u003c\/div\u003e\u003cdiv\u003e- Situation framing memo identifying the narrative you must get ahead of immediately\u003c\/div\u003e\u003cdiv\u003e- Primary external statement (200–300 words) ready to send or publish today\u003c\/div\u003e\u003cdiv\u003e- Internal employee message addressing the questions Slack will surface in 30 minutes\u003c\/div\u003e\u003cdiv\u003e- Four holding statement variations for media, social, and customer-facing teams\u003c\/div\u003e\u003cdiv\u003e- Escalation decision tree — what triggers an updated statement and who approves\u003c\/div\u003e\u003cdiv\u003e- 72-hour communication timeline with sequenced next steps, timing, and channels\u003c\/div\u003e\u003cdiv\u003e- Tone guardrails that sound like a leader in control, not a legal department hiding\u003c\/div\u003e\u003cdiv\u003e- Reality-check: identifies when underlying work (stakeholder mapping, legal constraints) needs to happen first\u003c\/div\u003e\u003cdiv\u003e\u003c\/div\u003e\u003cdiv\u003e\u003cstrong\u003eHow it works:\u003c\/strong\u003e\u003c\/div\u003e\u003cdiv\u003ePaste the prompt into ChatGPT, Claude, or any AI model. Answer five questions about what happened, your audiences, the most damaging narrative, legal constraints, and your messenger's credibility. Get a 1,000–1,400 word crisis communication package with memo, statements, holding language, escalation logic, and timeline.\u003c\/div\u003e\u003cdiv\u003e\u003c\/div\u003e\u003cdiv\u003e\u003cstrong\u003eBest used with:\u003c\/strong\u003e\u003c\/div\u003e\u003cdiv\u003eBundles or prompts related to executive communications and stakeholder management.\u003c\/div\u003e","brand":"penguin tree ai","offers":[{"title":"Default Title","offer_id":51992853905710,"sku":"crisis-communication-template","price":5.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0982\/4203\/6014\/files\/crisis-communication-template_a42348aa-241c-453b-9a67-c90f01425ff5.png?v=1779765356","url":"https:\/\/penguintree.ai\/products\/crisis-communication-template","provider":"penguin tree ai","version":"1.0","type":"link"}