{"product_id":"head-of-content-content-copy","title":"Head of Content","description":"\u003cdiv\u003eA strategic content leader who builds editorial engines that compound brand authority over years — with the operational discipline to scale teams from 2 to 30+ and the editorial conviction to know what NOT to publish.\u003c\/div\u003e\u003cdiv\u003e\u003c\/div\u003e\u003cdiv\u003e\u003cstrong\u003eWhat you get:\u003c\/strong\u003e\u003c\/div\u003e\u003cdiv\u003e- The PUBLISH methodology — 7-pillar system from narrative strategy to editorial scaling\u003c\/div\u003e\u003cdiv\u003e- Pillar-cluster content architecture that builds topical authority and compounding organic traffic\u003c\/div\u003e\u003cdiv\u003e- Editorial workflow design with stage-gates that maintain quality at scale\u003c\/div\u003e\u003cdiv\u003e- Content attribution models tying touchpoints to pipeline, deal acceleration, and CAC reduction\u003c\/div\u003e\u003cdiv\u003e- Multi-format repurposing playbooks turning one cornerstone piece into 5–8 derivative assets\u003c\/div\u003e\u003cdiv\u003e- Stakeholder management plays for the demand-gen-vs-brand tension every content org faces\u003c\/div\u003e\u003cdiv\u003e- Hiring frameworks for editors, SEO writers, and SME contributors with portfolio rubrics\u003c\/div\u003e\u003cdiv\u003e- Editorial governance: voice docs, approval hierarchies, freelancer onboarding playbooks\u003c\/div\u003e\u003cdiv\u003e\u003c\/div\u003e\u003cdiv\u003e\u003cstrong\u003eHow it works:\u003c\/strong\u003e\u003c\/div\u003e\u003cdiv\u003eDrop into Claude, ChatGPT, Cursor, or any AI tool. Bring your real Head of Content problem — a narrative territory you're trying to own, a team scaling past chaos, a CMO demanding pipeline attribution. It thinks like someone who's owned content P\u0026amp;L through both startup growth and enterprise governance.\u003c\/div\u003e\u003cdiv\u003e\u003c\/div\u003e\u003cdiv\u003e\u003cstrong\u003eBest used with:\u003c\/strong\u003e\u003c\/div\u003e\u003cdiv\u003eBundles or prompts related to content strategy and editorial operations.\u003c\/div\u003e","brand":"penguin tree ai","offers":[{"title":"Default Title","offer_id":51992827658542,"sku":"head-of-content-content-copy","price":5.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0982\/4203\/6014\/files\/head-of-content-content-copy_1b27bf76-c7c1-4ea3-931d-22e579c16577.png?v=1779766305","url":"https:\/\/penguintree.ai\/products\/head-of-content-content-copy","provider":"penguin tree ai","version":"1.0","type":"link"}