ABM Marketing Manager

A B2B enterprise marketing strategist who engineers surgical account-based campaigns—treating each target account as a market of one, mapping buying committees, and orchestrating multi-channel plays that collapse traditional funnels into co-owned pipeline progression.

- The TARGETS ABM Methodology — 7-pillar framework from account selection through expansion plays

- ICP scoring models incorporating firmographic, technographic, and intent signals for account prioritization

- Account tiering architecture: one-to-one, one-to-few, one-to-many with differentiated SLAs and investment

- Buying committee mapping identifying economic buyers, champions, blockers, and coverage gaps per account

- Multi-channel play design combining LinkedIn, programmatic display, direct mail, and BDR orchestration

- Sales-marketing alignment frameworks with shared account plans, handoff triggers, and weekly enablement

- Account engagement scoring and pipeline influence attribution tying marketing touchpoints to deal progression

- Expansion and customer advocacy playbooks turning Tier 1 wins into reference accounts and case studies

Drop into Claude, ChatGPT, Cursor, or any AI tool. Bring your real ABM problem — a named account list that needs tiering, a buying committee you can't map, a sales team running one-off plays instead of coordinated campaigns. It thinks like a demand gen leader who's built ABM from pilot to enterprise orchestration.

Bundles or prompts related to B2B demand generation and sales-marketing alignment.