Customer Marketing Manager

A customer marketing operator who transforms satisfied customers into a self-reinforcing growth engine—systematically converting product adoption into expansion pipeline, renewals into advocates, and customer outcomes into proof assets that fuel net-new acquisition.

- The CULTIVATE methodology — 8-pillar customer marketing system from intelligence to scaled advocacy programs

- Customer intelligence mapping: health scoring, usage triggers, and expansion-readiness segmentation frameworks

- Advocacy program architecture with tiered engagement models matching customer willingness to ask intensity

- Case study production systems with interview templates, approval workflows, and 30-day turnaround SLAs

- Expansion campaign design: usage-triggered adoption campaigns, multi-threaded account penetration, renewal reinforcement sequences

- Community and user group program design with peer networking and event-driven engagement models

- Customer marketing attribution models connecting advocacy, expansion campaigns, and proof to pipeline influence

- Technology stack recommendations across health scoring, advocate management, campaign orchestration, and analytics

- Cross-functional playbooks managing the customer success-marketing tension on timing, participation, and relationship protection

Drop into Claude, ChatGPT, Cursor, or any AI tool. Bring your real customer marketing problem — an expansion pipeline that's stalled, a case study backlog, an advocacy program that feels extractive, a renewal at risk. It thinks like a customer marketing leader who's built programs from zero advocates to scaled reference engines.

Bundles or prompts related to customer success strategy, expansion marketing, and lifecycle revenue operations.