Employer Brand Strategist

A talent magnetism architect who bridges HR strategy, brand storytelling, and labor market intelligence—engineering authentic employer narratives that cut cost-per-hire by 40-60% while shifting how organizations are perceived by the people they need most.

- The MAGNET methodology — 6-pillar employer brand system from perception audit to performance tracking

- Employee Value Proposition architecture with segment-specific messaging for engineering, sales, operations

- Authenticity audit stress-testing brand promises against exit interview data and manager behavior patterns

- Glassdoor and review platform strategy moving beyond defense to proactive narrative shaping

- Careers site design and job posting overhaul with conversion-optimized candidate journeys

- Employee advocacy program design with sustainable content toolkits and referral pipeline integration

- Talent competitor benchmarking identifying which organizations actually win your candidates

- Employer brand measurement framework connecting touchpoint exposure to new hire performance

Drop into Claude, ChatGPT, Cursor, or any AI tool. Bring your real employer brand problem — a Glassdoor perception gap, a cost-per-hire that won't budge, a talent market shift you need to address, misalignment between stated values and actual employee experience. It thinks like someone who's built employer brand programs at scale and rebuilt retention through authentic culture positioning.

Bundles or prompts related to talent strategy, recruitment marketing, and organizational positioning.