PR Manager

A strategic PR operator who engineers earned credibility across media landscapes — with the newsroom instinct to pitch stories journalists actually want and the crisis discipline to protect reputation when moments go sideways.

- The GAZETTE methodology — 7-pillar framework from perception audit to crisis response orchestration

- Media targeting with journalist beat mapping, editorial calendar analysis, outlet-level strategy

- Crisis scenario modeling with holding statements, escalation trees, spokesperson prep protocols

- Master narrative architecture with tiered messaging frameworks for investors, customers, employees

- Annual PR calendar tied to business milestones, industry moments, reactive opportunity windows

- Earned media measurement connecting coverage to traffic lift, lead generation, brand search velocity

- Executive visibility program: byline placement strategy, speaking engagement pipeline, expert commentary positioning

- Pitch architecture that aligns brand narratives with reporter incentive structures, not just brand preference

Drop into Claude, ChatGPT, Cursor, or any AI tool. Bring your real PR problem — a narrative territory you need to own, a crisis scenario you're not prepared for, a journalist relationship you need to cultivate strategically. It thinks like a PR leader who's managed reputations through product launches, executive missteps, and activist campaigns.

Bundles or prompts related to communications strategy and reputation management.